Panasonic

Brand: Panasonic

Services: Consultation, Concept Development, Design, Manufacture, Distribution and Installation

Category: Permanent POS Display Stand

Cyplex was engaged by an agency to deliver a freestanding shaver POS display for Panasonic to feature in Harvey Norman. The requirements for the premium display included the ability to hold stock, showcase demonstrator units, include anti-theft measures and feature promotional messaging.

The two key considerations we incorporated into this POS display design were to ensure that anti-theft mechanisms were featured without compromising the consumer’s ability engage with the demonstrator units and to include interchangeable graphics and products information panels to increase the longevity of the stand.

 Brian Burman, Managing Director

 

Cyplex delivered a POS display stand that effectively showcased a range of differently sized shavers. In order to meet the outlined budget and durability requirements, Cyplex manufactured the POS display from MDF with a 2pac finish and incorporated an acrylic surround. It also featured lighting to highlight the brand and products.

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